Brand Expert Remi Rasenberg joins PLV
3 July 2020
Remi Rasenberg, a brand consultant and former advertising / marketing exec at agencies such as Saatchi & Saatchi and BBH, has joined Pilot Lite Ventures as Creative and Marketing Director. During his career, he has helped launch multi-channel campaigns for some of the world’s most recognizable brands including Unilever, Diageo, Audi and Patek Philippe.
environmentlaunchbusiness-readiness wair simpleroot pulp-technology packaging europe commercialisation innovation environment sustainability launch business-readiness pulp-technology packaging simpleroot europe wair plv plv
Managing your external supply for innovation
14 February 2020
According to McKinsey, to acclerate innovation, more companies are turning to outsiders for help – especially their suppliers. Getting supplier innovation to work means rethinking incentives, relationships and management. Read what they have to say here – and also make sure that if you are attending Future Food-Tech, 19-20 March in San Francisco, that you hear what our CEO Mike Anstey has to say about the matter in his keynote.
Jonny Hewlett joins Pilot Lite
16 January 2020
Pilot Lite is delighted to announce that Jonny Hewlett has joined the team as Venture CEO for our W’air sustainable clothing care project. Jonny brings with him a great breadth and depth of C-suite level general management, trade marketing and commercial experience at three of the strongest companies in their respective fields, P&G, Marc Jacobs (LVMH) and Diesel.
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Case Study: Pilot Lite Capital
w'air is a revolutionary, sustainable clothing care system which is a low-impact way to remove stains, deep clean or simply refresh your clothes between washes using just a fraction of the water and detergent of conventional laundry.