#launch
News
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Introducing The Mindful Snacker
5 January 2021
The time has come to make snacking a simple pleasure again. Pilot Lite is proud to announce the creation of Mindful Snacker Limited, offering a line of better-for-you snacks across a range of categories from 2021.
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Brand Expert Remi Rasenberg joins PLV
3 July 2020
Remi Rasenberg, a brand consultant and former advertising / marketing exec at agencies such as Saatchi & Saatchi and BBH, has joined Pilot Lite Ventures as Creative and Marketing Director. During his career, he has helped launch multi-channel campaigns for some of the world’s most recognizable brands including Unilever, Diageo, Audi and Patek Philippe.
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3 Reasons to Up Your E-Commerce Game
6 July 2020
Shelter-in-place orders issued during the global Covid-19 pandemic have caused a major shift in consumer purchasing behavior: as hospitality/food service and brick-and-mortar retail sales came to standstill, online purchases surged. Although it remains to be seen what will happen post-Covid, we know for certain is that ecommerce is a channel all corporates should be closely looking at - here are 3 reasons why.
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Case Studies
Case Study: Pilot Lite Group
Expert Oral Therapy at Home
Pilot Lite has harnessed a pioneering, disruptive and patented hydrodynamic technology from one of the leading global Corporates in Oral Care to develop an advanced water flosser that is twice as effective at removing plaque.
launchbusiness-readiness cpg commercialisation innovation launch business-readiness plc plc
Case Study: Pilot Lite Capital
Re-imagining Laundry
w'air is a revolutionary, 3-in-1 sustainable clothing care system that can remove stains, refresh garments between washes and even deep clean your delicates using just a fraction of the water, energy and detergent of conventional laundry.
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